Graphic Design
Miscellaneous Graphic Design Projects
Assorted Projects · 2013 - 2022
SUMMARY
From fictitious brands to personal projects, I've chosen these diverse graphic design pieces to showcase my creativity, skill, and versatility. Through attention to detail and thoughtful branding collateral, each project tells a unique story and invites audiences to engage with the brands on a deeper level.
Breezy
Summary
Breezy, a fictitious soda brand, captures the essence of summer through limited edition flavors released annually. The project encompasses logo design, can illustrations, and website mockups, presenting a cohesive visual identity for the brand.
Visual Identity
The logo and icon for Breezy were crafted to evoke a sense of freshness and vibrancy, mirroring the brand's seasonal offerings. Can designs were meticulously created using Adobe Illustrator and Dimension, with 3D renders showcasing the products in dynamic settings.
Digital Presence
The project extended to web design, with a visually appealing and user-friendly website mockup developed in Figma. Attention to detail in mockups, such as beach-inspired imagery and animated logo elements, enhances the brand's online presence.
Tommy Mel's
Summary
Tommy Mel's visual identity redesign breathes new life into a 50s-inspired Spanish restaurant brand. From logo sketches to menu designs, every aspect of the project reflects the playful and nostalgic ambiance of the restaurant.
Brand Refresh
The project commenced with logo design sketches, leading to the creation of a refreshed logo that embodies the restaurant's retro charm. Illustrations and typographic compositions further enhance the brand's identity, with cohesive patterns and designs adorning various collateral.
Tangible Branding
From delivery bags to burger boxes, the visual identity redesign extends to tangible elements, ensuring a consistent brand experience across touchpoints. Illustrations, wrapping paper, and paper cups showcase attention to detail in packaging design.
Corsicana
Summary
Corsicana, a premium skincare brand, draws inspiration from the Mediterranean sun to offer all-natural skincare products. The project encompasses logo design, packaging, and stationary, embodying the brand's commitment to natural beauty.
Organic Aesthetic
The logo and illustrations for Corsicana were meticulously crafted to reflect the brand's natural ethos, with a simple yet elegant color palette enhancing the Mediterranean-inspired visuals. Packaging designs showcase the brand's commitment to premium quality and sustainability.
Visual Cohesion
From package illustrations to stationary designs, every element of Corsicana's visual identity exudes sophistication and authenticity. The project underscores the importance of cohesive branding in communicating the brand's values to consumers.
Bloom Skybar
Summary
Bloom Skybar's brand identity captures the essence of Miami's vibrant rooftop bar scene. Rejecting options were further developed to create a cohesive visual identity, with a focus on the iconic flamingo motif.
Iconic Imagery
The flamingo concept serves as the centerpiece of Bloom Skybar's brand identity, seamlessly integrated into logo designs, menu layouts, and promotional materials. The playful yet sophisticated imagery resonates with the bar's clientele.
Branding Collateral
From flyers to wine bottles, the flamingo motif adorns various branding collateral, reinforcing the bar's identity across diverse touchpoints. Attention to detail in design elements ensures consistency and memorability in brand communication.
Studio Guiri
Summary
Studio Guiri showcases a personal branding project that captures the essence of a design nomad exploring Europe. From stationary to apparel, the brand identity embodies creativity, adventure, and cultural immersion.
Personal Branding
The visual elements of Studio Guiri reflect the designer's persona and experiences, with playful typography and illustrations evoking a sense of wanderlust. From business cards to t-shirts, every design element tells a story and invites engagement.
Digital Expression
The brand extends to digital platforms, with a website mockup offering an immersive and interactive experience for visitors. Consistent branding across digital and physical touchpoints reinforces Studio Guiri's identity as a creative force on the move.
Messié Pizza
Summary
Messié Pizza's visual identity redesign captures the essence of a gluten-free Italian restaurant with playful character design and thoughtful branding collateral. Rejecting options were refined to create a cohesive brand identity that reflects the restaurant's unique offerings.
Character Design
The iconic character Messié serves as the focal point of the brand identity, with playful illustrations and logo designs embodying the restaurant's gluten-free ethos. From menu layouts to pizza boxes, Messié's presence adds charm and character to every touchpoint.
Brand Consistency
Attention to detail in branding collateral ensures consistency and memorability across diverse touchpoints. The crossed out wheat icon communicates the restaurant's commitment to gluten-free options, reinforcing brand messaging in a playful yet informative manner.
Foliage
Summary
Foliage, a premium tea brand, celebrates the beauty of nature with a sophisticated visual identity that reflects the brand's commitment to quality and authenticity. From package design to website mockups, every aspect of the project embodies the brand's ethos.
Natural Inspiration
Illustrations inspired by nature form the cornerstone of Foliage's visual identity, with a simple color palette enhancing the brand's organic aesthetic. Packaging designs showcase attention to detail, with 3D renders bringing the products to life in stunning detail.
Digital Presence
The project extends to web design, with a website mockup offering an immersive and informative experience for consumers. From package perspective shots to gift paper designs, every element of Foliage's visual identity reflects the brand's dedication to quality and craftsmanship.
Logo Collection
Summary
A diverse collection of logos and icons. From rejected concepts to design practice, each logo tells a unique story and embodies the essence of the brand it represents.
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